Week 1
The Vision
You write a one-paragraph, present-tense statement of the man you are becoming — and read it out loud, daily.
The Cohort · Founding Members
Twelve weeks. Twelve men. The same starting line.
A closed-group program built around the Bro Pyramid. We start at the base, install the four Non-Negotiables, and graduate with a system you can run on yourself.
Cohort #1 launches September 2026. Founding Member pricing applies to this cohort only — when it fills, the window closes.
Founding Members rate
$691 · $230 / mo × 3 · or $621 pay-in-full
Roughly 22% off standard pricing. Closes when Cohort #1 fills.
Positioning
The mid-tier of the Brolistic Method.
Some men want the full 1-on-1 experience and have the bandwidth and the budget. Some men want to try the method solo first. The Cohort is for the man in between — ready to commit twelve weeks to real change, not yet ready for the full 1-on-1 investment, but past the point where another solo app is going to do it.
Who it's for
- ▸Men 30–50, married with kids, busy professionals or business owners.
- ▸Ready to commit twelve weeks to real change but doesn't need (or can't yet justify) 1-on-1.
- ▸Wants structure and brotherhood — not another solo app.
- ▸Willing to show up to a weekly live call and engage in community.
- ▸Can afford the cohort fee without stress.
Who it's not for
- ·Men needing fully personalized programming. That's the 1-on-1 tier.
- ·Anyone unwilling to engage in a group setting.
- ·Men who haven't built any base habits and need 1-on-1 hand-holding.
- ·People looking for evergreen "join anytime, watch when you want" content.
The 12 weeks
A curriculum built around the Bro Pyramid.
Every week is mapped to one layer of the Pyramid. We start at the base. Most men spend the entire twelve weeks at the base — not because they don't progress, but because the base is where the work lives.
Weeks 1–2
Foundation
Week 2
Self-Audit + The Pyramid
You score yourself honestly across the Bro Pyramid and tie the gap back to your Vision.
Weeks 3–6
The Tier 1 Non-Negotiables
Week 3
Estimate Intake Without Obsession
You see what you actually eat, within ±20%, without changing a thing.
Week 4
The Protein Floor
You hit a daily protein number. One metric. No full macros. Forgiving.
Week 5
The Movement Floor
One strength session a week. Thirty minutes of walking a day. The Tier 1 floor, held.
Week 6
Protect the Sleep Window
A non-negotiable bedtime, defended like an appointment.
Weeks 7–10
The Master Skill
Week 7
The Master Question
The realization most guys take a year to arrive at: making time and consistency is the whole game. The other three Non-Negotiables follow.
Week 8
Make Time to Move More
You push the movement floor up — not by wanting it more, but by making time more deliberately.
Week 9
Build a Bedtime Routine
You habit-stack one or two small actions onto your bedtime trigger. The wind-down rides on a behavior you already have.
Week 10
Plan Ahead — Make Time For The Floor
Every Sunday, you look at the week and pre-plan when each practice happens. Real life stops blowing up the system.
Weeks 11–12
Ownership + Graduation
Week 11
Build Your Own System
You design your one-page personal system — your check-in, your metrics, your standing commitments. Your version, in your words.
Week 12
Graduation
A 90-minute closing call. Wins, optional testimonials, and what comes next: alumni community, loyalty rate for the next cohort, or an upgrade window to 1-on-1.
What's included
Everything that makes a cohort work.
The work
- ▸Day-0 Kickoff Call (90 min, live). Wellness Vision, Outcome & Behavior Goals, intros, Pyramid baseline.
- ▸12 weekly group calls (60 min, live). 15 min teaching · 30 min live coaching · 15 min Q&A. Recorded.
- ▸12 weekly video modules (10–20 min). Released Mondays. Mapped to the Pyramid.
- ▸The Brolistic Method™ Workbook (Cohort Edition). Twelve weeks of exercises, prompts, and trackers.
- ▸Week-12 Graduation Call (90 min, live). Wins, testimonials, what's next.
The community
- ▸Private Circle community. Calm, professional UI. Not a hustle-culture leaderboard.
- ▸Daily coach presence M–F. 15–30 minutes a day. No weekends.
- ▸Low-stakes weekly habit tracker. No pressure to respond if life's noisy.
- ▸Hot-seat coaching on the live calls. Members bring real situations; we work through them with the same Review → Reflect → Revise → Commit loop used in 1-on-1.
- ▸Digital asset library. Nutrition framework templates, optional 12-week training program, all current lead magnets and tripwires.
Founding Members · the bonus stack
What you get that future cohorts won't.
Founding Members carry permanent advantages over standard members in cohorts #2 and beyond — by design. The cohort runs once before these come off the table.
- 01Lifetime access to call recordings. Standard members lose access 90 days after their cohort ends. You don't.
- 02Lifetime alumni community access. Standard members' community access expires with the cohort. Yours is permanent.
- 03Free Bro Pyramid Playbook ($47 tripwire) when it ships later this year.
- 04$100 off the first month of 1-on-1 coaching if you upgrade within 60 days of graduation.
Pricing
Founding rate, then it closes.
Cohort #1 runs once. When it fills, the Founding rate retires and Cohort #2 (January 2027) returns to standard pricing — $891 or $801 pay-in-full.
Founding Members · Cohort #1
$691
$230 / mo × 3 · or $621 pay-in-full
- · Twelve weeks of the full curriculum
- · Founding Members bonus stack (above)
- · 14-day satisfaction window — full refund if not a fit
- · Billed via Square
Standard · Cohort #2 onward
$891
$297 / mo × 3 · or $801 pay-in-full
- · Same twelve-week curriculum
- · Call recordings: 90-day access
- · Community access expires with the cohort
- · No bonus stack
Available January 2027 onward.
The boundaries
What this cohort is, and isn't.
- ·Group, not 1-on-1. Cohort calls are group teaching plus live hot-seat coaching. No individualized programs or meal plans at this tier.
- ·8 to 18 members. Below 8, the group loses momentum. Above 18, individual attention gets thin.
- ·Floor of 8. If we don't fill to 8, the cohort delays rather than running thin. You'd get a full refund and a heads-up on the next launch window.
- ·Coach hours: M–F. 15–30 minutes a day in community. No weekends. Community questions answered within 48 hours.
- ·Fixed twelve-week duration. No mid-cohort cancellation after Day 14. You can sit out future cohorts.
- ·Confidentiality. What's shared in the cohort stays in the cohort.
FAQ
Honest answers.
Why is the Founding rate $691 instead of the standard $891?
Cohort #1 hasn't run yet. Founding Members are taking the bet on something that hasn't been proven — so they get a discount and a bonus stack that won't repeat. The next cohort returns to standard pricing.
What if eight men don't sign up?
Eight is the floor. Below that, the group dynamic doesn't work — so the cohort delays rather than running thin. If you've paid and we don't launch, you get a full refund.
What if I miss a live call?
Calls are recorded and posted in the community. Missing one is normal — life happens. Missing three or more without notice triggers a warm check-in from me. Not a penalty — just making sure you're alright.
Can I upgrade to 1-on-1 mid-cohort?
Yes. Founding Members also get $100 off the first month of 1-on-1 if you upgrade within 60 days of graduation. Mid-cohort upgrades are case by case.
What's the satisfaction guarantee?
14 days. If the cohort isn't a fit by Day 14, full refund, no awkwardness. After Day 14 you're committed for the twelve weeks.
When does Cohort #1 actually start?
September 2026. Onboarding (welcome email, pre-work, Pyramid Self-Audit, Wellness Vision draft) starts seven days before kickoff. Exact dates confirmed when you apply.
Built to last.
Apply for Cohort #1.
Every cohort seat starts with one 30-minute Mutual Interview. We talk about where you are, what you've tried, and whether the cohort is the right fit — or if the 1-on-1 tier or the free Blueprint would serve you better right now.
Book the Mutual InterviewOr take the free Bro Pyramid Self-Audit first.